• App & Sections

  I. Overview & Global Navigation The Ctrl+Reach app is structured into several sections to help you easily manage your campaigns, analyze your performance, and oversee your overall activity. To help you navigate efficiently and get the most out of the platform, here’s a quick overview of the different sections available. Each space has a specific role: launching and managing campaigns, analyzing results, engaging your audience, and handling your budget. Here’s a simple guide to understand whaFeatured

• Campaign Launch

  I. Campaign Objectives & Sub-objectives Ctrl+Reach offers a range of advertising campaigns designed to meet specific needs and achieve your objectives. Here are the details for each type of campaign: Interactions & Awareness campaigns Objective: Increase visibility and generate interaction on your content with your target audience. Sub-types:Featured

• Getting Started Guide

  I. I want to have more listeners If your goal is to increase your number of listeners, you can launch a listener campaign to generate real streams on streaming platforms. Territory The choice of territories will directly impact your performance. You should: Primarily target the country where the artist is based Or the top 3 countries where the artist is most listened to → A good territory = more clicks → more streams → lower cost Audience Audience targetFeatured

• Campaign Management

  I. Available Actions on an Existing Campaign Extend a campaign or add budget It is possible to modify a campaign's duration or budget under certain conditions: You cannot extend a campaign that has been stopped by our algorithm. You can extend a campaign that has been terminated or refunded. You can add budget without extending duration, but you can't add days without adding budget. How can I change the duration or budget of a campaign? **Step 1 - AccessFeatured

• Smartlink

  On Ctrl+Reach, there are two types of Smartlinks: The Smartlink generated within a campaign Created directly during the campaign setup. You can then edit it either from the campaign page or from the Smartlink section, where you can find all your links. It is only available through your campaign ads. The Smartlink created outside of a campaign launch An independent link that you can use daily in your communication (bio, social media, newsletters, etc.). You can also find it in youFeatured

• CRM

  I. Mail Space Ctrl+Reach's email space is designed as a simplified CRM (Customer Relationship Management) tool to enable manage and activate your community. It centralizes e-mail addresses collected via Smartlink campaigns on Ctrl+Reach (New listeners, emails, tickets, merch) offering an efficient way to communicate with your most engaged fans. Thanks to CRM integration, you can identify your super followers (those who interact most with your content) and offer them personalized experiencesFew readers