Audience growth strategy

• Audience growth strategy (music)

  Here's an example of a strategy to boost your visibility and develop your audience, with a budget of €500. A strategy that can be applied in a quiet time for the artist (no releases, little news), or just before an activation. Objectives: Interactions & Awareness Audience growth 💡 Of course, this plan is adaptable according to your needs, your budget, your targets and the platforms you want to activate. Phase 1 – Interactions & Awareness Objective: Qualify or re-qualify aFeatured

Release strategy

• Release strategy (music)

  Here's an example of a typical strategy for a release, with a total budget of €500, divided into two phases with distinct objectives. This strategy is designed for the launch of an album or a single highlighted by a YouTube clip. Objectives: Interactions & Awareness New listeners 💡 Of course, this plan is adaptable according to your needs, your budget, your targets and the platforms you want to activate. Phase 1: Pre-release - Interaction & Awareness Objective: A week beforeFeatured

Ticket or merchandising strategy

• Ticket or merchandising strategy (music)

  This 3-phase strategy is designed to sell tickets or merchandise while creating engagement around your event. Ideal duration: 1 to 2 months. Objectives: Interactions & Awareness Collect emails Sell tickets or merchandise 💡 Of course, this plan is adaptable according to your needs, your budget, your targets and the platforms you want to activate. Phase 1 – Interactions & Awareness Objective: To feed advertising audiences and raise awareness of the product/event. BuFeatured

Playlist promotion strategy

• Playlist promotion strategy (music)

  Here's an example of a strategy for promoting playlists, structured in two phases, and designed to optimize listeners on streaming platforms. Objectives: Interactions & Awareness New listeners 💡 Of course, this plan is adaptable to your needs, your budget, your targets and the platforms you want to activate. Phase 1 – Interactions & Awareness Objective: Maximize the visibility of playlists and target qualified audiences. Budget: €100 "Boost post" campaignFeatured