Pro plan: How an external Business Manager works (Meta & TikTok)

*BM = Business Manager

When you subscribe to the “Pro Plan,” you use your Business Manager, so you use Ctrl+Reach via your Business Manager (external BM) on Meta or TikTok instead of ours.

In this case, Ctrl+Reach works a little differently than it does for “Essential” subscribers. Here's what you need to know...

1. Different wallet processing (billing)

2. Changes outside of Ctrl+Reach (directly on your BM)

Updated on: 19/09/2025