I. What Does Connecting to Ctrl+Reach Mean?

The connection on Ctrl+Reach corresponds to the sharing of access and permissions between your account (Instagram, Facebook/Meta, TikTok, YouTube) and our platform.

This connection allows us to obtain the necessary rights to:

• Access your content (posts, reels)
• View your statistics and data (insights, performance, audiences)
• Launch and manage advertising campaigns 

Why is this connection essential?

Without these permissions, it is technically impossible to:

• Create a campaign and run ads
• Track performance

In summary: without a valid connection, no ads can be launched (except for YouTube).

Are you staying in control?

Yes, at any time.
The entity sharing access retains full ownership and control.
It can revoke permissions at any time directly from its Business Manager.
Ctrl+Reach only has access to the elements strictly necessary for managing advertising campaigns.

II. Ctrl+Reach Needs

Meta (Facebook + Instgram)

Before starting the connection of your Meta accounts to Ctrl+Reach, there are a few essential prerequisites to check. Don’t worry, we’ll walk you through everything step by step.

1. Your Facebook page and your Instagram account (Professional mode) must already be linked to each other
2. You must have a Business Manager (BM) or Business Portfolio, where you'll find:

• your Facebook Page
• your Instagram account

added inside it.

3. You must have full control over this Business Manager.

⚠️ If any of these conditions are not met, the connection to Ctrl+Reach will not work. Even if you don’t plan to run ads on Facebook, you’ll still need to link your Facebook page to your Instagram account in order to launch Instagram campaigns through Ctrl+Reach.

Youtube

To run campaigns on Ctrl+Reach with YouTube, you don't need to link the artist's channel.
However, if you want to track the channel's data from our app and use the YouTube fan base audiences, you'll need to link YouTube Studio to your Google Ads account and, consequently, to your Ctrl+Reach profile.

III. Link Your Pages

⚠️ If you've already met the prerequisites, skip ahead to the “CONNECTING TO CTRL+REACH” section

Meta (Facebook + Instagram)

PREREQUISITE 1 – Link Facebook and Instagram

You can do this from your phone (via Instagram > Edit Profile), but it's easier to do this from a computer, through your Facebook page settings. Note that your Instagram account must be in Professional mode for this to work properly.

• Go to your Facebook Page.
• In the left-hand menu, click on "Settings".

• In the new left-hand menu, click on "Linked Accounts".
• Select "Instagram".

• Follow the steps to connect your Instagram account and confirm. Once the connection is established, you should see the screen shown below:

You can choose whether or not to allow messages to appear in Meta Business Suite — this won’t block the connection.
Once this step is completed, your Facebook Page and Instagram account will be successfully linked!

PREREQUISITE 2 – Create a Business Manager

To use Ctrl+Reach (and manage your Facebook & Instagram promotions effectively), you must have a Meta Business Manager account.

If you don't have one yet, now is the time to create one ✌️

There are two ways to do this:

• Option 1: By linking Facebook and Instagram (Professional mode) together as shown above. If one doesn't already exist on your Facebook page, Meta will automatically create a Business Manager with all your resources (Facebook Pages, Instagram account, Pixels, etc.). Please note that your Instagram account must be a Business account for this to work smoothly.
• Option 2: Go to: business.facebook.com and create a Business Manager, then manually add the accounts (Facebook & Instagram) (this is the most time-consuming option and is not recommended). Here, too, the Instagram account must be in Professional mode. And here are the details below if you still want to go with Option 2.

Add your Facebook page to Business Manager

Even if you don't actively use Facebook, a Facebook page is a must.

• Go to business.facebook.com
• Click on “Business Settings” (bottom left) 

• In the left-hand menu, click on “Pages.”
• Click on “Add” → “Add an existing Facebook page.”

• Paste the URL of the Facebook page, then click “Next.”

• On the next page, nothing to do, just click on “Next.”

• Then on the last page, check the small box at the bottom.
• Finally, click “Add Page.”

Your Facebook page has now been added to your Business Manager.

Add your Instagram account to Business Manager

• In "Settings"
• Click on “Instagram Accounts” in the left-hand menu
• Click on the blue “Add” button

• Here, make sure you comply with the Meta terms and conditions, then check the box at the bottom to accept and click on “Add Instagram account.”

• Log in to your Instagram account to add it.

Your Instagram account is now connected to Business Manager.
You are now ready to advertise effectively and connect your accounts to Ctrl+Reach.

 🔗 CONNECTION TO CTRL+REACH

Once all the prerequisites have been validated, you can start the connection.
Go to Ctrl+Reach:

• Main menu
• Click on “Edit” under the profile name
• Then click on “Link Meta accounts”

👉 Next, there are two possible scenarios:

CASE 1 – You ARE the owner of Business Manager

If you created:

• the Facebook page
• the Business Manager
• or you have full access to the BM

then this is the option you should choose.

1. Click on “I am the account owner.”

2. Then click on “I have a Business Manager.”

3. Confirm that your Instagram account is linked to Facebook.

4. Facebook pop-up will open: Select your Facebook page
5. Then your your Business Manager
6. Then your Instagram account
7. On the last screen, click on the blue button at the bottom right

8. You will be automatically redirected to Ctrl+Reach, select again:

• your Business Manager,
• your Facebook page and your Instagram account linked

9. Finally, click on “Connect” 🎉

Your Meta accounts are now successfully connected to Ctrl+Reach.

CASE 2 – You are NOT the owner of Business Manager

If you are not an administrator of the Business Manager that owns the account, you cannot log in yourself.

In Ctrl+Reach:

• Click on “I am not the owner.”
• A link will appear.
• Copy this link and send it to one of the Business Manager admins who owns the account so they can log in for you.

👉 This person will need to complete the procedure; see above, Case 1 (You Are the Owner) for the login process.

Once done:

• Refresh your page
• Meta accounts should appear as connected

If you're having trouble connecting, you can check the diagram to see what's causing the problem.

Youtube

To run campaigns on Ctrl+Reach using YouTube, you don't need to link the artist's channel. However, if you want to track the channel's data from our app and use the YouTube fan base audiences, you'll need to link YouTube Studio to your Google Ads account and, consequently, to your Ctrl+Reach profile.

You can be:

• the owner of the YouTube channel, or
• an or simply administrator / manager / editor

👉 The steps depend on your level of access.

⚠️ Before you start

When starting the connection, you’ll need to choose one of the following options:

• Case 1: “I am the owner”
• Case 2: “I am not the owner”

CASE 1 — You are the owner of the YouTube channel

Choose this option if you created the YouTube channel and are the main owner / administrator.

1. On Ctrl+Reach, go to “Manage artists”
2. Click “Edit profile” under the relevant artist profile

3. Click “Link YouTube”

4. Select “I am the owner”
5. Paste your YouTube channel link
6. Click “Open your invitation”

7. You’ll be redirected to YouTube Studio
8. An association invitation will appear

• Name the association “Ctrl+Reach” or “AdsLink”

9. Click “Associate” 
10. Go back to Ctrl+Reach
11. Confirm the connection

Your YouTube channel is now connected to Ctrl+Reach

CASE 2 — You are NOT the owner of the YouTube channel

Choose this option if you are an admin or collaborator, but not the channel owner.

1. On Ctrl+Reach, go to “Manage artists”
2. Click “Edit” under the relevant profile
3. Click “Link YouTube”
4. Select “I am not the owner”
5. Send the owner of the channel the link to this article so that they can carry out the steps below. 

The owner must complete the following steps:

1. Retrieve the code from the YouTube channel

• The link of the channel contains an ending of the form /UC + by a sequence of characters
• Example : https://www.youtube.com/channel/UCbJoZeFWoyT-CfOmHzDBlNA Here, copy only the sequence of characters at the end of the URL (the one after /UC) - bJoZeFWoyT-CfOmHzDBlNA 

2. Generate the AdsLink link

• Paste this string at the end of the AdsLink: https://www.youtube.com/adwords?link_customer=259-028-1701&channel=, after the =

Example :

• https://www.youtube.com/adwords?link_customer=259-028-1701&channel= bJoZeFWoyT-CfOmHzDBlNA
• Next, send this link to the channel owner so they can open it in their browser (they must be logged into their YouTube channel)

3. Confirm the association

• Name the link between AdsLink and your channel as you wish (see Case 1)
• Leave all options checked.
• Click on Associate

The owner has completed the process.

4. Once the association is accepted:

• Paste the YouTube channel link
• Check “My artist has linked…”

4. Click “Validate”

The connection is now complete!

TikTok

You must connect your TikTok profile to Ctrl+Reach in order to launch campaigns, including ghost posts. Without this connection, TikTok campaigns cannot be launched.

⚠️ Before you start

When starting the connection, you’ll need to choose one of the following options:

• Case 1: “I am the owner”
• Case 2: “I am not the owner”

CASE 1 — You are the owner of the TikTok profile

Step 1 — On the Ctrl+Reach app

1. Go to the app: https://app.ctrlreach.co
2. Click on the artist you want to connect
3. Click “Edit Profile”

4. Click the “Link Account” button

5. A QR code will appear → keep it open

Step 2 — On the TikTok mobile app

1. Open the TikTok app on your phone
2. Go to your profile
3. Tap “Add friends”

4. Tap the Scan icon (QR code)
5. Scan the QR code displayed on the Ctrl+Reach app
6. Accept the permissions requested by TikTok

Step 3 — Finalize the connection

1. Go back to Ctrl+Reach and paste your TikTok username (as shown below)—be careful not to confuse it with the @
2. Click “Validate”

That’s it! Your TikTok account is now connected to Ctrl+Reach.

CASE 2 — You are not the owner of the channel

If you are not the owner of the TikTok profile you want to connect, copy the link at the top of the pop-up

• Then send this link to the TikTok account owner so they can log in on their end.

👉 The owner will need to follow the steps described in Case 1 above to link their profile.

Once the owner has ended the connection:

• Enter your TikTok account name in the first step of the login process. Be careful not to include the @ .
• Click “Validate” to complete the login in Ctrl+Reach.

Updated on: 17/08/2026