Youtube Campaign: Interactions & Awareness

On Ctrl+Reach, these campaigns come in two main formats: In-Feed Ads and In-Stream Ads. You can choose to use one or the other, or both at the same time, depending on your objective.

In-Feed Ads

In-Feed Ads appear as sponsored suggestions on the YouTube homepage, in search results or next to recommended videos. They are particularly effective in driving interested audiences to click on your video and generate engagement.

In-Stream Ads

In-Stream Ads are video ads that run before, during or after another YouTube video. They can be skipped after 5 seconds. This type of campaign is perfect for rapidly increasing video views.

Choose between In-Feed, In-Stream or both?

The choice between these two types of campaign depends on your objective:

• If you're looking to generate engagement on your video → favor In-Feed Ads.
• If you want to maximize video views → optez pour In-Stream Ads.
• If you want overall impact → combine the two.

Set your choice on Ctrl+Reach :

Updated on: 11/07/2025