Articles on: SMARTLINK

Types of Smartlinks

Ctrl+Reach offers different types of Smartlinks to adapt to your objectives and maximize the impact of your campaigns. Here are the main types available:

Generate followers

Objective: Encourage users to follow your profiles on platforms like YouTube.

Description :

The smartlink redirects visitors to your page, with a call to action to subscribe.

Recommended for :

Developing your community.
Strengthening your presence on social or music platforms.

Collect email addresses

Objective: Build an e-mail database for your marketing campaigns.

Description :

Smartlink offers visitors the opportunity to share their e-mail address in exchange for exclusive content, access to pre-sales, or other benefits.

Recommended for :

Building a CRM strategy.
Building audience loyalty by communicating directly with your fans.

TO KNOW: Ctrl+Reach's email space is designed as a simplified CRM (Customer Relationship Management) tool to enable manage and activate your community. It centralizes e-mail addresses collected via Smartlink campaigns on Ctrl+Reach (New listeners, emails, tickets, merch) offering an efficient way to communicate with your most engaged fans. Thanks to CRM integration, you can identify your super followers (those who interact most with your content) and offer them personalized experiences, such as early access to tickets or exclusive content. This strengthens the emotional bond and builds loyalty with your audience.

Custom button

Objective: Redirect visitors to a specific site or action.

Description:

This type of Smartlink includes a customizable button (e.g. “Buy now”, “Book here”) that redirects to a specific page.

Recommended for :

Selling tickets for concerts or tours.
Promoting merchandising or an e-commerce site.

Add to library (music)

Objective: Encourage visitors to save a single or album to their music library.

Description :

Redirects users to their preferred platform to add your content to their personal library.

Recommandé pour :

Boosting the visibility and engagement of your tracks on Spotify.

Generate listeners (music)

Objective: Convert visitors into streams on music platforms.

Description :

This type of Smartlink redirects your visitors to platforms like Spotify, Apple Music, Deezer, etc.

Recommended for :

Launching a single, album or EP.
Increasing listening on streaming platforms.

Presave (music)

Objective: Generate pre-saves ahead of your release

Description:

Generate hype ahead of your release by making people pre-save a song or an album. You'll also gather their email and info.

Recommended for :

Boosting the visibility and engagement of your tracks on Spotify or Apple Music.

Pre-save are only available on Apple music and Spotify.

Updated on: 10/07/2025

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