Articles on: SMARTLINK

Create a Smartlink

 

  • Log in to your Ctrl+Reach account. Go to your profile
  • Click on the “Smartlinks” tab in the left-hand menu.
  • Click on the “Create a Smartlink” button.

Step 2: Choose an objective

 

Select the main objective of your Smartlink according to your campaign:

  • Get more streams: Convert visitors into streams (+ saves and subscribers) on platforms like Spotify, Apple Music, Deezer or Amazon Music.
  • Follow me: Encourage visitors to follow your profile on Spotify, YouTube or other platforms.
  • Gather email address: Get e-mails for your newsletters or marketing campaigns.
  • Add to library: Encourage visitors to save a single or album to their Spotify or YouTube library.
  • Custom CTA: Redirect visitors to a specific site (merchandising, tickets, etc.).
  • Presave: Create excitement before your release by pre-saving a song or album.

Spotify presave link is a little more specific to configure.

You need to add at the beginning of the URL:

👉 For an album: https://open.spotify.com/album/

👉 For a track: https://open.spotify.com/track/

Next, add the album or track ID, which you'll find in the Spotify URL.


Example: If your Spotify link is spotify:album:6n0krSCXoyPZPnsb5IvtFE, then the correct URL for the pre-save will be: https://open.spotify.com/album/6n0krSCXoyPZPnsb5IvtFE`



WARNING: Not to be confused with release links: these are not our campaign links.



  • You can add several links to other platforms or content.

Examples : Spotify, YouTube, TikTok, Deezer, Youtube, a website

 

ADVICE: Prioritize the platforms where you want to generate the most engagement or conversions.

 

Step 4: Customize the design

 

  • Background image or video: Upload a high-quality 1:1 ratio image or video to make the Smartlink attractive.

 

 

  • Give your Smartlink a clear, precise name so you can find it easily in your dashboard.

Example: “Artist name - Single/Album - Décembre 2024”.

Example: "Campaign name - Product - December 2024".


Step 6: Integrate a Pixel (optional)

 

  • If you want to track performance on your Meta Business, connect a Meta Pixel or other analytical tools.
  • This will enable you to collect data on clicks and conversions generated by your Smartlink.

 

Step 7: Publish and share

 

  • Click on “Validate” to finalize your Smartlink, or any modifications.
  • You'll get a unique link that you can share on your social networks, in your advertising campaigns or via other channels.

 

 

Tips for an effective Smartlink

  • Use an attractive background image or video to capture attention.
  • Limit the number of links to avoid scattering the audience (4 to 5 links max).
  • Share your Smartlink regularly on your networks to maximize its visibility.

Updated on: 11/07/2025

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